SAN FRANCISCO: San Francisco International Airport has hired Burson-Marsteller as AOR. The three-year contract has a total value of $1.8 million.
Burson will oversee internal and external communications with an emphasis on integrating digital and social media across all programs. This will include website and mobile app development and design, and mixing social media into emergency communications.
The selection follows a multi-round competitive review that began last September. Following written proposals, the airport called in four agencies for interviews, said ...