When it comes to planning and executing a successful healthcare campaign, research has a key part.
It's estimated that more than 4 million Americans suffer from chronic fatigue syndrome (CFS), with approximately 80% of them lacking a diagnosis. CFS, which presents flu-like symptoms, has been dubbed the "yuppie flu," and those who have it are often perceived as being lazy, not sick.
In 2006, the Chronic Fatigue and Immune Dysfunction System (CFIDS) Association of America, formed in 1987, launched its first national ...