In two recent instances top PR pros outright lied to our reporting staff when asked pointed questions. No, it's not the first time. Yes, it will probably happen again. However, the brazenness of it and the stakes that were on the line for these companies' reputations made it all the more surprising to me.
In one case, an in-house communicator denied that the organization was working with a firm. (A quick search turned up otherwise.) In another, an agency employee ...