OAKBROOK TERRACE, IL: Twenty-two percent of Netflix customers will be discontinuing their subscriptions, and out of those dropped subscribers, 57% plan to switch to Redbox, according to new findings.
A survey by Wedbush Securities, a financial securities and investment firm, also reported that if the results reflect consumer behavior, Netflix could lose 21% of its annual revenue run rate, while Redbox's annual revenue run rate could increase by 2%.
“It's a great third-party validation that the power of our brand is ...