PARIS: Publicis Groupe has moved a number of its PR firms under a new network led by MS&L in a bid to better leverage its PR assets for clients. The new MS&L Group will include Publicis Consultants Worldwide and Publicis Events, among other firms. Some Publicis PR firms, such as Kekst & Co. and Freud will remain independent in order to keep their unique attributes intact.
All PR, though, continues to report to Olivier Fleurot, who was appointed to oversee the ...