A lot of people are suddenly atwitter about Twitter. The number of users has surged past 2 million, and more companies, such as Cisco, Comcast and Dell are beginning to understand the power of communicating with their customers in bite-sized chunks of 140 characters or less.
But there also can be a bitter side to Twitter. Whether or not companies choose to get involved, Twitter is becoming an increasingly important space to monitor for conversation about your brand, employees discussing work, ...