WASHINGTON: The Murphy Pintak Gautier Hudome Agency has been
selected by the Financial Services Coordinating Council to assist it in
explaining the need for privacy-policy legislation.
The review kicked off earlier this year (PRWeek, May 14). According to
the council, a number of powerhouse PR firms in Washington, DC were
interested in the account, and about 18 initially were sent the RFP.
Eight made the finals.
The goal of the PR campaign is to separate the debate on financial
privacy from the overall privacy debate, which includes concerns ...