NEW YORK: Business information company Precise has appointed PR Newswire executive Todd Grossman MD of the Americas as it expands into the US.

Starting today, Grossman will help implement the company's US growth strategy and extend its media evaluation and social insight services. He is based in New York and reports to Keir Fawcus, group MD of Precise in the UK.

“Throughout my career at PR Newswire, marketing, PR, and communications companies have always asked for measurement and understanding of their results. Media intelligence ...