When was the last time you or your staff sent out a press release by regular mail? What about folding and stuffing a time-sensitive document into an envelope? Or, cutting and pasting a clip report together with paper and a glue stick?
With all the corporate posturing these days about "going green," it's easy to forget just how environmentally responsible the PR business truly is. While corporations of all sizes are searching every crack and crevice to demonstrate their newfound love ...