WASHINGTON: The Centers for Medicare and Medicaid Services has
selected Porter Novelli to launch a national
multimedia education campaign mandated by the Affordable Care Act.
contract is worth $20 million. The organization selected the firm after an RFP
process that included Weber Shandwick and Fleishman-Hillard.
campaign will inform the American people about the many preventive benefits now
available to those with Medicare, Medicaid, and private health insurance as a
result of the Affordable Care Act,” a representative from the Department of
Health & Human Services said. ...