Client: Qumu (San Bruno, CA)
Agency: Grayling Connecting Point (San Francisco)
Campaign: SysAdmin Hero saves ‘the enterprise'
Duration: June – August
Qumu provides business video platforms for enterprise companies. Though it serves blue chip clients, VP of product innovation and marketing Todd Porter says the company faces several challenges in getting the word out.
“We can't talk about clients,” Porter explains. “We can't talk about numbers. We can talk about what our systems ...