SAN FRANCISCO: Plantronics hired North of Nine Communications as AOR to boost brand awareness of the audio communications company.
The boutique communications agency, recently launched by Burson-Marsteller, will develop and execute media campaigns in an effort to showcase Plantronics as a leading brand in technology innovation, design, and corporate leadership.
“We have some really interesting big stories that we are trying to tell and they will be a great partner to work with,” says Russell Castronovo, director of global communications at Plantronics. ...