PLANO, TX: Pizza Hut has launched a campaign linked to the presidential election by asking fans to join The Pizza Party, a movement it hopes everyone can agree on.

With Election Day just five weeks away and October being National Pizza Month, the Yum! Brands subsidiary launched the initiative in an effort to reach its consumers with content linked to a topical subject, said Doug Terfehr, director of PR at Pizza Hut.

“When we look for opportunities to activate PR, we really look ...