SALISBURY, MD: Perdue Farms said this week that Fleishman-Hillard will no longer serve as the company's marketing PR and social media AOR as of January 2012.

Fleishman has worked as Perdue's AOR since September 2006, said Julie DeYoung, spokesperson for Perdue and former VP of corporate communications at the company. She added that the agency “may do marketing PR work on a project basis if needed.”

“Our marketing PR primarily focuses on new products, and we feel we can handle that ...