Say it isn't so, Oprah. The daytime television queen is set to announce today that her show will cease production in 2011. Not only is this a blow to the millions of devoted fans who hang on her every word, following her advice on books, movies, and the rest of her “favorite things,” but perhaps more importantly to the companies that seek to influence those fans.
Despite the growth of social media and emergence of new influencers, time after time what ...