NEW YORK: One Natural Experience (O.N.E.), a beverage company that touts recyclable paper packaging, launched a promotional campaign for the nationwide introduction of its latest product, O.N.E. Water, which hit shelves in New York outlets and on Amazon.com in late May and June.
It aims to educate media and consumers about alternatives to plastic and glass packaging through partnerships, social media engagement, and celebrity seeding.
“There's so much going on in the media about BPA in bottles.” said Emilie Veloso, ...