NEW YORK: Omnicom Group's PR agencies earned $347.9 million in revenue in the fourth quarter of 2012, an organic increase of 8.4% compared with Q4 2011.
The holding company's PR firms, which include Fleishman-Hillard, Ketchum, and Porter Novelli, accounted for 8.8% of its total revenue in Q4. While that percentage was dwarfed by advertising (49.1%) and CRM (34.7%), the PR group outpaced other units in terms of organic Q4 revenue growth, with advertising up 5.4% and CRM's revenue shrinking by ...