WASHINGTON: Ogilvy Worldwide has retained a multimillion-dollar, five-year contract with the National Heart, Lung, and Blood Institute (NHLBI) following a competitive RFP process.
The agency's Washington office was awarded the NHLBI's Heart Truth campaign account for the fourth consecutive time since 2001. The current contract is two years longer than the agency's previous contract with NHLBI.
“Ogilvy offered the best value for the government, and provided new and innovative ideas that aligned with the overall mission of the campaign to raise awareness for women about heart disease,” ...