Ogilvy PR London has hired Freud Communications' Alex Wood and former Freud creative Mat Rawlins to join the agency as creative directors.
Starting this week, Rawlins and Wood, who will work as a pair, will be tasked with driving a focus on creativity across the agency's corporate, consumer, technology, and digital practices. Both report to Michael Darragh, head of digital at the agency.
Michael Frohlich, MD of Ogilvy PR's EAME consumer marketing practice, called the hire a “bold move” for the agency ...