About 300,000 mass layoffs a month have left the remaining PR professionals in a precarious position. For many, the agency budget has shrunk; one person is doing the job of three; spokespeople have left the company; and it often feels like everyone has pushed PR aside.
The result is that we're floundering to stay afloat and what used to be a bold and aggressive proactive PR program is now a grinding wheel of press releases.
If this is you, you are ...