The pitch team has been working madly for weeks on a major RFP that could, should you win it, make the difference between a good and a great year for your agency. They've done a ton of research, come up with deep insights, developed smart strategy, brainstormed truly disruptive creative ideas, and articulated cutting-edge tactics in both traditional and social realms that should wow the prospective client.

Concurrent to this tsunami of activity, they've also been thinking of compelling ways to ...