For many companies, 2012 was a sorry year. In fact, it could be called the “Year of the Corporate Apology.”
Apple apologized for iPhone map problems. The Norwegian Cruise Line apologized for initially refusing refunds for cancellations caused by Hurricane Sandy. Time Warner Cable apologized for missing the final seconds of a college football game. Even a celebrity magazine apologized — for the fairly common practice of running an unflattering photo of Britney Spears.
Sometimes good corporate leadership means knowing how ...