NEW YORK: NM Incite on Monday launched Buzzmetrics Exchange, a social marketing platform that allows clients to engage in real-time with consumers who are talking about brands online.
The service enables users to integrate corporate social media profiles; manage online conversations; recognize and manage potential threats to brands; work to build brand loyalty and use filtering features to prioritize inbound messages and collaborate with team members.
The Buzzmetrics Exchange monitoring and engagement platform complements the agency's My BuzzMetrics dashboard, which provides clients ...