I recently had the privilege to be invited by the Council of PR Firms to join some colleagues in a teleconference/webinar about the strategies agencies can employ to do well in this difficult economy.
I was joined by Kathryn Metcalfe of Pfizer, Baker & McKenzie's Mark Bain, Peppercom's Darryl Siry, and by our moderator, Darryl Salerno of Second Quadrant.
It should come as no surprise that these folks had some terrific insights, ranging from high-value ways to help ...