Consider yourself hacked, or eventually hacked, is the mantra experts say companies and organizations would be wise to keep top of mind, in light of recent high-profile cyber-attacks. The spate of breaches at major entities gives pause to what challenges face communicators on multiple fronts.
“It's war games, if you will,” says Steve Rubel, EVP, global strategy and insights at Edelman Digital.
No one understands the “war games” analogy better than Sony, whose latest breach, this time by hacker group LulzSec, is ...