CHICAGO: Nature's Variety, a pet food manufacturer based in Lincoln, NE, tapped Wheatley & Timmons to serve as its first AOR, expanding on its prior relationship.
Nature's Variety, which focuses on raw, grain-free, and organic diets, said its continued expansion into the premium pet food market prompted the decision to take an AOR.
"[Our relationship with Wheatley & Timmons began as] a confluence of events, a coincidental situation, just as we started to consider where we were with marketing and [PR], they ...