SAN FRANCISCO: The Bateman Group has been named AOR for the nonprofit environmental group NatureBridge, following a competitive review.

“One reason we're excited about the account is that they do really good work,” said Fred Bateman, agency founder and CEO. Batemen said the new account also dovetails with two of its specialties: nonprofits and green organizations.

The 40-year-old NatureBridge will rely on the agency to raise its profile and push its agenda of offering federal park stays for children in underserved communities. The nonprofit has campuses ...