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National Pork Board hires Ketchum after review

Lindsay Stein

May 25, 2012

DES MOINES, IA: The National Pork Board has selected Ketchum for project work following a competitive agency search process.

Three agencies participated in the review, said Teresa Roof, manager of PR at the Pork Board. She declined to name the other firms involved in the process.

Ketchum was chosen to help the Pork Board “deliver modern pork production messages to different audiences,” said Roof. She added that since the agency was just brought on, “the scope of work is not ...

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National Pork Board hires Ketchum after review

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