WALTHAM, MA: MyMediaInfo launched a PR and media application for the iPhone, which provides communicators with access to a database of journalists' contact information from their mobile device.

The release comes one month after a Denmark-based group put out a PR and marketing app of its own, allowing users to track brand and executive mentions. 

MyMediaInfo, a service of Massachusetts-based service provider RedEgg Solutions, is an online database where clients can search for journalists by field, publication type, and target audience. The ...