NEW YORK: MWW Group has hired Ephraim Cohen as EVP and the first head of the firm's global technology and digital content practice.

Cohen will serve as the global practice leader, overseeing the agency's technology and digital content efforts. His work will focus on bridging traditional outreach efforts with digital and community-building services to connect brands directly with their audience.

Cohen had consulted for MWW for roughly five years prior to being hired. His new position is an expanded role and he ...