At Tetra Pak, we do this by educating consumers, directly and together with our customers, about the vital role of carton packaging used in their food and beverage purchases.
As a Swedish, global food-packaging and processing provider, Tetra Pak is aggressively building consumers' "carton passion" for our packaging products in the US and Canada like never before. Yet we're doing it through channels that some would say make for odd bedfellows for a b-to-b manufacturer.
If you are unfamiliar with ...