MONTVALE, NJ: New York Fashion Week sponsor Mercedes-Benz has launched an initiative highlighting the carmaker's connection with fashion and design.
The company engaged 30 designers and fashion influencers to create license plates that showcase their cutting edge styles for the program, called “Mercedes-Benz Fashion Plates.”
The designers include Anna Sui, Badgley Mischka, Betsey Johnson, Carmen Marc Valvo, and Jenny Packham. Influencers include Karlie Kloss, Derek Blasberg, and Danielle Nachmani.
Mercedes' brand team has mulled over the idea for a custom or vanity ...