As other hi-tech titles fall, Information Week remains prominent because of its thorough reporters and loyal readers. And, finds Andrew Gordon, PR pitches will only work by showing a true grasp of both.
With more and more hi-tech publications crashing and burning like the dot-coms they once covered,
Information Week remains one of the most widely read publications in the hi-tech industry, also making it one of the most sought after by PR pros.
With a circulation of 440,000, and a readership ...