OAK BROOK, IL: McDonald’s concluded its lengthy search for a top PR pro last week by promoting from within.

OAK BROOK, IL: McDonald’s concluded its lengthy search for a top PR

pro last week by promoting from within.



The fast-food ’goliath’ tapped Bridget Coffing, formerly senior director

of communications, to fill the post of assistant VP for US

communications.



The move is effective immediately.



McDonald’s had been seeking to fill the position ever since Jack Daly

was promoted to SVP of worldwide communications several months ago.

Daly, who led the ...