PANEL
Todd Defren
Principal, Shift Communications
email: tdefren@shiftcomm.com
Robert Harles
VP of social and branded communities, Sears Holdings
email: robert.harles@searshc.com
Jennifer Houston
SVP and global lead WE Studio D, Waggener Edstrom Worldwide
email: jhouston@waggeneredstrom.com
Chad Latz
President, global digital and social media practice, Cohn & Wolfe
email: chad.latz@cohnwolfe.com
Toby Srebnik
Social media manager, Tilson Communications
email: tsrebnik@tilsonpr.com
The social part of social media is too often forgotten in PR pros' rush to log how many tweets their ...