Tucked inside what seemed to be the tenth recent article about people making iPhone (and iPod touch) apps was a gem. A Sun Microsystems programmer who was making an iPhone game app in his spare time sold $2,000 worth of the $4.99 program on the second day of its existence. But then sales plummeted to approximately $50 a day. The New York Times explained how he tackled the sales conundrum:
“In January, he released a free version of the game with ...