NEW YORK: Makovsky & Co. named Frank Ovaitt EVP to lead the firm's goal of integrating research further into its PR practice. Ovaitt will also counsel Makovsky clients on employee engagement and international PR.
Last year, Ovaitt left his position as president and CEO of the Institute for Public Relations (IPR) when Robert Grupp was named its new head. He is currently CEO emeritus of the IPR and professor of applied PR research at The George Washington University Graduate School of Political Management. ...