NEW YORK: The Lung Cancer Research Foundation has selected Zeno Group as AOR, following an agency review that began earlier this year.

The account will be handled out of Zeno's New York office with a multi-disciplinary health, consumer, and social media focus to include strategic and executional support of the foundation's scientific symposium. Zeno will also help build awareness of the life-threatening disease, and strengthen the organization's social media footprint.

The team began working with the group about two weeks ago, said ...