Winner: Edelman
Expectations are always high for the world's top independent PR agency, and Edelman did not disappoint on its way to capturing this year's Large Agency honors.
US revenues rose 16%, surpassing the $300 million mark. Moreover, every office saw growth, led by San Francisco (51%), New York (32%), and Chicago (21%). Global revenues increased 15% as well.
Edelman exemplified how PR agencies are evolving beyond traditional PR tactics. For example, its ever-growing role as a content producer - with ...