Online focus is making National Lampoon a hit with college kids - and those marketing to them
When John Belushi roared, "Toga!" in 1978's National Lampoon's Animal House, a comedy revolution was born.
For the next two decades, National Lampoon relentlessly poked fun at the fundamentals of US society: college, holidays, and even family road trips. In its monthly magazine, on the radio, and via licensed movie franchises, such as Vacation and Van Wilder, the brand established itself as the sovereign of ...