With the US Hispanic population consistently growing and more companies targeting multicultural audiences, the ability to speak and understand a second language is an important skill in communications.
“We are more focused on diversity than ever before, and language is such a critical part of how we understand that diversity,” says Armando Azarloza, president of the Axis Agency, where the entire firm speaks Spanish.
Wade Guang, MD at InterTrend, which focuses on Asian-American outreach, agrees, saying ...