NEW YORK: Kaplow Communications consumer lifestyle SVP Margarita Miranda-Abate has joined MSLGroup's New York office as SVP in the personal care practice.
Miranda-Abate, who worked at Kaplow since February 2011, is leading the North American and global efforts for Procter & Gamble's oral care business, which includes the Crest, Scope, and Fixodent brands.
She is reporting to Katie McCue, SVP in the personal care practice. The unit is led by Denise Vitola, practice director for consumer health and ...