Name: Robbie Myers
Title: Editor-in-chief; VP, brand content
Outlet: Elle
Contact: ekaplan@hfmus.com
Website: elle.com
Elle editor-in-chief Robbie Myers has worked for such consumer titles as Rolling Stone and Seventeen. She talks to Alexandra Bruell about the significance of branding at Elle and its new ventures in the digital space
Brand content is in your title. What does it mean for your responsibilities outside of traditional editorial leadership? RM: Editorial is present in most, if not all of ...