Name: Nancy J. Friedman, president/chief creative officer, Nancy J. Friedman Public Relations (New York)
Placement: The Wall Street Journal, October 15, 2011
Pitch timeline: Three months
Who is your client and what are its media goals?
Our client is the Hotel Williamsburg, the first full-service, high-end, boutique hotel in Brooklyn, NY. It turned to us to target local and national media to position the hotel as the "town square" ...