FOREST HILLS, NY: JetBlue is ramping up internal and external communications efforts after this month's debacle in which it canceled hundreds of flights and left passengers stranded on runways and in airports for hours.
Jenny Dervin, director of communications for Jet Blue, said the company's in-house corporate communications team of seven full-time employees drew on additional help from marketing and other departments to handle approximately 5,000 in-bound media requests at the height of the crisis. But she was resolute that the ...