NEW YORK: Q2 revenues for Interpublic Group's (IPG) Constituency Management Group (CMG) rose 8.2% from $248.5 million to $269 million year-over-year, according to an earnings report released this morning.
PR revenues, in particular, went up 9.6% in Q2 and 9.5% year-to-date, said Harris Diamond, CEO of CMG, which besides PR agencies such as Weber Shandwick and GolinHarris, is also comprised of events firms and experiential marketing companies.
"PR grew much faster than the rest of [CMG]," Diamond explained. "Clearly, social media is driving a ...