Mirko Parlevliet manages one of the more popular movie sites on the Web at ComingSoon.net.
Parlevliet and those who run sites like his have become a vital contact for studios looking to ensure a big opening weekend.
He spoke to PRWeek about his evolving relationship with Hollywood and the upside - and down- side - of the summer film season.
PRWeek: Early on, did Hollywood PR people, publicists, and studios not pay much attention to your interview ...