Mike Vaccaro, who has been writing for the New York Post since 2002, says the evolution of sports journalism due to the growth of new media is good for the newspaper industry.
His book, "1941 - The Greatest Year in Sports" was released earlier this month and he recently spoke to PRWeek from Fenway Park in Boston, about people's preconceived notions about the Post, PR pros, and, of course, Barry Bonds.
PRWeek: How do you deal with people's reputation of ...