The Black Eyed Peas' Super Bowl halftime performance is a warning sign to Intel that even the most innovative and creative intentions can fall very short without the right support.
  
The company's decision to hire the Black Eyed Peas' frontman will.i.am as director of creative innovation came before the performance, which was riddled with tech glitches. Still, it has the potential to deliver a partnership more in-line with Polaroid and Lady Gaga than Ungaro and Lindsay Lohan.
  
The ...