More brands are recognizing the importance of the BlogHer conference, a pivotal yearly meeting that attracts key women influencers from across the online space.
As a first-time sponsor of the BlogHer conference in 2010, Sara Lee gave bloggers a sneak peak of its new products. Sara Matheu, director of communications for Sara Lee North America, said, “We came out of it with so many insights, so much amazing content and a great group of new brand ambassadors.”
Sara Lee is back this ...